Investors
$24.95
Investor Personality Test
The complete psychological profile for investors.
75 questions across two parts. Scores you on the Big Five personality dimensions, 11 cognitive biases, and assigns you one of 8 investor archetypes with personalized recommendations.
Traders
$24.95
Trader Personality Test
Know your trading psychology before the market does.
The same validated 75-question framework — personality + scenario questions — applied specifically to active trading. Trading-specific archetypes and recommendations throughout.
Everyone
$24.95
Business Personality Test
The psychology behind how you build and run businesses.
Business scenarios replace investment ones in Part B. Reveals the cognitive biases most likely to affect your business decisions, hiring, partnerships, and exit planning.
Traders
$34.95
Trader's Brain Scan
Cognitive performance testing built for active traders.
Five interactive cognitive modules: reaction time, expected-value intuition, mental arithmetic under pressure, pattern recognition, and sequence memory. Each module maps to a specific trading skill.
Wealth
$14.95
Financial Values Questionnaire
What does money mean to you?
43 questions exploring your money beliefs, financial identity, and life values. Scores you across four wealth psychology dimensions: Security, Status, Freedom, and Legacy.
Everyone
$14.95
Success Psychology Assessment
The mindset behind lasting financial success.
59 questions measuring five competencies correlated with long-term financial success: Growth Mindset, Integrity, Resilience, Purpose, and Discipline.
Everyone
$9.95
Intuition & Deliberation Scale
Do you trust your gut or trust your analysis?
18 questions based on Dr. Cornelia Betsch's validated PID Scale. Measures your preference for intuitive vs. analytical reasoning and its implications for financial decision-making.
Everyone
Free
Risk-Reward Profiler
Find the gap between how you think and how you feel about risk.
14 questions measuring the gap between your emotional and cognitive risk tolerance. One of the most predictive factors in long-term investment underperformance.
Investors
Free
Wall Street Risk IQ
How much do you really know about market risk?
20 multiple-choice questions testing knowledge of historical market events, statistical anomalies, and financial risk concepts. Shareable score card included.
Traders
Free
Trading or Gambling Screen
An honest look at your relationship with trading.
11 questions based on DSM-IV criteria for pathological gambling, adapted for active traders. Always free as a public service.
Traders
Free
Attention & Impulsivity Screen
Is your trading style affecting your focus?
14 questions measuring inattentiveness and impulsivity based on DSM-IV ADHD screening criteria. Two traits that significantly affect trading and investment performance.
Wealth
Free
Financial Planning Fundamentals
Organize your complete financial picture in one place.
18 questions that help you organize your financial information for a productive conversation with a financial advisor. Generates a printable one-page summary.